Client: Southern New Hampshire University - President
About the Project: Southern New Hampshire University's initial concept needed a modern facelift to better convey its vision. I was tasked with revitalizing the concept, working closely with the university's leadership.
The challenge was twofold: maintaining existing elements while introducing a contemporary design and ensuring alignment with the institution's educational vision. Collaboration with SNHU's President and CEO was pivotal in refining the project's direction. This redesign achieved clarity and resonance, meeting immediate needs while setting the stage for a progressive approach.
Solution & Design Process: Following initial discussions and feedback on the original design, I initiated an in-depth design research phase. Collaborating closely with the contractor, we refined our vision for the redesign through iterative discussions.
After multiple rounds of feedback and fine-tuning, I created a quick mock-up to illustrate my design direction. The outcomes exceeded expectations, resulting in a highly successful redesign.
Fun Fact: This slide was presented to Bill Gates to show the national scale of institutions in a new age.
My Role: Creative Direction, Vendor Management, Design Implementation
Attributions: Worked closely with President and CEO for vision and content, and with freelancer, Dave Miranda for graphic design.
Original design vs refresh
Visuals featured in Paul LeBlanc's conversation with Harvard Graduate School of Education, Dean Bridget Terry Longon on reimagining education models - from 'University as Gatekeeper' to a 'Learner-Centric' approach.
Original designs were shared in "Presidents Reflection" Unveiling SNHU’s 2018-2023 Strategic Plan
